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WILLOW & FERN

Journal

WILLOW & FERN

Journal

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Willow & Fern soft pink bath rug and embroidered butterfly towel set styled for a kids' bathroom
Bath Rugs
Bath Towels
Buying Guide
Home Textiles
Kids
Willow & Fern TeamSep 26, 2026

8 Things to Consider Before Buying Bath Towels and Rugs for Kids

Kids need softer, safer bath basics than the rest of the house. Here is what actually matters, from GSM and grip to prints they will love, before you buy.
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Willow and Fern folded cotton bath towel and hand towel set styled to show the size difference between the large and small towel
Bath Towel Sets
Buying Guide
Home Textiles
Towels
Willow & FernSep 24, 2026

What Most People Get Wrong About Towel Sizes

A Set of 2 isn't two bath towels, and bigger isn't always better. Here's what the sizing on our towel sets actually means, and how to pick the right fit...
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Cabana Stripes premium cotton beach towel rolled and packed for a winter beach getaway
Beach Towels
Buying Guide
Packing Tips
Travel
Winter Getaway
Willow & FernSep 23, 2026

Cotton vs Quick-Dry: Which Beach Towel Wins for Your Winter Getaway?

Planning a winter beach trip? Here is an honest, side-by-side comparison of cotton and quick-dry beach towels to help you pack the right one.
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The Bath Towel GSM Guide - Willow & Fern premium cotton towel sets, 550 GSM vs 700 GSM
Bath Towels
Buying Guide
GSM Guide
Home Textiles
Willow & Fern TeamSep 17, 2026

The Bath Towel GSM Guide: Choosing the Perfect Weight for Indian Homes

Confused about towel GSM? Here's how to pick the perfect weight for Indian homes, why 550 vs 700 GSM matters, and which Willow & Fern set is right for your...
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Quick-Dry Cotton Towels for Humid Weather: A Willow & Fern Guide
Buying Guide
Quick-Dry
Towels
Willow & FernSep 17, 2026

Quick-Dry Cotton Towels for Humid Weather: A Willow & Fern Guide

Still-damp towels and that musty smell aren't a towel problem - they're a drying problem. Here's how to pick cotton towels (and a bath mat) that actually dry between uses.
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Willow & Fern bath rug in bathroom
Bath Rugs
Buying Guide
Home
Willow & FernSep 6, 2026

Choosing the Right Bath Rug: Comfort, Safety & Style Underfoot

How to pick a bath rug that is soft, quick-drying and slip-resistant - and keeps your bathroom feeling like a spa.
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Navy and cream Willow & Fern towel sets
Buying Guide
GSM
Towels
Willow & FernAug 18, 2026

550 vs 700 GSM Towels: How to Choose the Perfect Weight

GSM decides how plush, absorbent and quick-drying a towel feels. Here’s how to pick between 550 and 700 GSM for your home.
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Willow & Fern premium cotton bath towel sets
Buying Guide
Premium Cotton
Towels
Willow & FernJul 11, 2026

Where to Buy Premium Bath Towel Sets Online: Explore Willow & Fern Collections

Discover how to choose premium bath towel sets online - from GSM and colour to care tips - with the Willow & Fern collection.
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