Skip to content
Chevron Chevron
English Chevron
India INR Chevron

Frequently Asked Questions

Answers to most common questions about products, orders, shipments, and payments.
Products & Quality
What makes Willow & Fern towels special? Plus

Every Willow & Fern towel is woven from 100% pure cotton in 550 and 700 GSM, chosen for exceptional softness and absorbency. Select ranges feature hand-finished details and delicate embroidery, so each piece feels as considered as it looks.

How do I choose between 550 GSM and 700 GSM? Plus

550 GSM towels are lighter and quick-drying - great for everyday use, the gym and travel. 700 GSM towels are denser and plusher for a spa-like feel and maximum absorbency. Both are pre-shrunk, colour-fast and made to stay soft wash after wash.

Will the colour match exactly what I see online? Plus

We reproduce every colour as faithfully as possible, but slight variation can occur due to screen settings, lighting and the natural character of cotton. Minor batch-to-batch variation is normal and not a defect.

How should I care for my towels? Plus

Machine wash warm with similar colours, skip the fabric softener (it coats the fibres and reduces absorbency), and tumble dry on low. Wash embroidered towels inside-out to protect the detailing, and avoid bleach.

The item I want is out of stock - what now? Plus

All orders are subject to availability. If something sells out, write to us at contact@willowfern.in and we’ll share restock timelines or suggest a close alternative.

Orders & Payments
How do I place an order? Plus

Browse our collections, add your chosen towel sets, bath rugs or beach towels to the cart, and proceed to checkout. Enter your delivery details, choose a payment method and confirm - you’ll receive an order confirmation by email.

Which payment methods do you accept? Plus

We accept major credit and debit cards, UPI, net banking and popular wallets through our secure checkout. All prices are shown in Indian Rupees (₹).

I didn’t receive an order confirmation. Plus

Confirmation emails arrive within a few minutes of checkout. Please check your spam/junk folder first; if it still hasn’t arrived, contact us at contact@willowfern.in with the name and email used at checkout and we’ll confirm your order.

Can I change or cancel my order? Plus

If your order hasn’t been dispatched yet, email us as soon as possible at contact@willowfern.in and we’ll do our best to update or cancel it.

Part of my order is missing. Plus

Larger orders are sometimes sent in more than one parcel - please check all of your dispatch emails. If something is still missing, contact us with your order number and we’ll sort it out.

Shipping & Delivery
Do you ship across India? Plus

Yes - we dispatch pan-India to all serviceable pin codes.

How much does shipping cost? Plus

Enjoy free shipping across India on all orders over ₹999. A small flat fee applies to orders below that value and is shown at checkout.

When will my order arrive? Plus

Orders are usually dispatched within 2 - 4 business days and delivered within 4 - 8 business days, depending on your location. Metro cities are typically faster.

How do I track my order? Plus

Once your order ships, we’ll email you a tracking link so you can follow it right to your door.

Returns & Refunds
What is your return policy? Plus

If something isn’t right, you can return unused, unwashed towels in their original packaging with tags within 7 days of delivery. Just contact us to start the process.

How do I return or exchange an item? Plus

Email contact@willowfern.in with your order number and reason. We’ll share the return address and next steps, and help arrange an exchange wherever stock allows.

How and when will I be refunded? Plus

Once we receive and inspect your return, refunds are issued to your original payment method within 7 - 10 business days. Original shipping charges are non-refundable unless the item was faulty or incorrect.

My item arrived damaged or incorrect. Plus

We’re sorry! Email us within 48 hours of delivery with your order number and a couple of photos, and we’ll arrange a replacement or full refund at no cost to you.

Are personalised or bulk-embroidered items returnable? Plus

Custom-branded, personalised or made-to-order bulk items can’t be returned unless they arrive faulty or incorrect.

Bulk & Corporate Orders
What is the minimum order quantity (MOQ) for bulk purchases? Plus

Minimum order quantities depend on product category and customization requirements. Please contact our team for detailed information.

Do you offer custom branding or logo embroidery? Plus

Yes. We provide custom embroidery, private labeling, curated packaging, and bespoke colour selections subject to minimum quantities.

Do you provide samples before confirming a bulk order? Plus

Yes, samples can be arranged upon request. Applicable charges may apply and may be adjusted against confirmed bulk orders in select cases.

What is the delivery timeline for bulk orders? Plus

Typically, bulk orders are delivered within 10 - 21 business days after final approval and payment confirmation, depending on order size and customization.

Do you offer special pricing for hotels and corporate clients? Plus

Yes. We provide preferential pricing based on volume and long-term collaboration.

Are your products suitable for hospitality use? Plus

Yes. Our towels and bath rugs are crafted for durability and high-usage environments while maintaining softness and aesthetic appeal.

What are the payment terms for bulk orders? Plus

Production begins upon receipt of advance payment. Specific terms are shared during quotation confirmation.

Do you deliver bulk orders across India? Plus

Yes, we dispatch pan-India. Delivery timelines may vary by location.

How can we place a bulk inquiry? Plus

You may contact us at aabha.ahuja@willowfern.in or +91 98112 86602 - or fill out the inquiry form above and our team will respond within 24 - 48 business hours.